Individual voices.
Tech, music, gaming, lifestyle and food can all bring people together. Keep each creator’s personality and point of view recognisable.
01 / Foundation
ONE NAME.
MANY VOICES.
Help Nordic creators build communities and creative careers around what they care about. Their voice leads. Our team adds structure, useful support and thoughtful opportunities.
- The name
- N1 / spoken “en one”
- The collective expression
- WE ARE N1
- The descriptor
- Nordic creator network
- The promise
- Your voice. A team behind it.
Shared energy.
Make useful knowledge available to the network. Share ideas, develop a sustainable rhythm and create things together.
Nordic roots.
Express our roots through the people, work and regional understanding. N1 needs no invented expansion or claim of being ranked number one.
02 / The approved mark
SOLID FORM.
SHARP ENERGY.
The N descends through a solid lightning-shaped diagonal. Its shared right upright also forms the 1. One crisp Lime offset gives the monogram its energy.
PRIMARY / DARK SURFACESOff-white foreground + Lime offset
Get SVG ↗
LIGHT SURFACESCharcoal foreground + Lime offset
Get SVG ↗
MONOCHROME / LIGHTOne solid Off-white silhouette
Get SVG ↗
MONOCHROME / DARKOne solid Charcoal silhouette
Get SVG ↗One shape. One offset.
Use the same silhouette for both layers. Preserve the supplied upward-right displacement. Its visible width naturally changes around different angles; keep that behaviour rather than drawing an even border.
Keep the construction.
Preserve the numeral flag, short lower-left return, rounded outer corners and central zigzag. Keep the diagonal solid. The primary mark uses flat fills, with no extra bolt, hole, glow or surface shading.
xHalf the width of the foreground’s left upright.
Give the mark space.
Leave at least x clear space outside the complete foreground-and-offset bounds. Keep text, other logos and busy image details beyond this area.
Choose for the size.
Prefer 48 px or larger for the full-colour mark. At 16–24 px, use the favicon or monochrome version and review it in context. Begin print use at 12 mm wide and confirm the reproduction process preserves the detail.
These are practical defaults adopted for this kit, not audience-test results. Keep the original aspect ratio.
Source of truth. The selected design and palette come from the founder’s approved PNG. The supplied SVG exports are reconstructed from that PNG; the original editable vector drawing was not supplied. The unchanged source reference is included. Retain the founder’s original vector drawing if available.
03 / Final palette
ONE COLOUR
TO REMEMBER.
Lime is N1’s signature accent. Charcoal and Off-white form the foundation. These exact sRGB values replace the earlier draft palette.
N1 Lime
#CCFF00
RGB 204, 255, 0
Signature accent and the monogram’s offset layer.
N1 Off-white
#F2F2F2
RGB 242, 242, 242
Light surfaces and the primary monogram face.
N1 Charcoal
#333333
RGB 51, 51, 51
Dark surfaces, text and the light-background mark.
Lime has a job.
Use it for the offset, a primary action, a selected state or a deliberate moment of energy. Give it space within larger areas of Charcoal or Off-white.
Let content bring variety.
Creator photography, video, artwork and partner content can contain many colours. Keep the N1 signature consistent across them. Music, gaming, tech, lifestyle and food share the same logo palette.
Keep information readable.
Use Charcoal text on Lime or Off-white, and Off-white text on Charcoal. Avoid Off-white on Lime for essential text. Use labels or icons alongside colour to communicate states and feedback.
These values describe screen artwork. Agree print conversions with the actual printer and production process. Keep the approved RGB values as the digital master.
04 / Typography
LINE SEED
SANS.
Large, confident headlines. Open, readable paragraphs. A consistent type family with enough range for a creator-facing interface and a brand conversation.
YOUR THING.
OUR ENERGY.
Find your people.
Make it together.
Bring what moves you. Develop a format that fits your voice, learn with other creators and build a rhythm you can sustain.
Make hierarchy useful.
Use uppercase for principal display headlines and compact labels. Use sentence case for paragraphs and interface actions. Start body text around 16–18 px with a line height of 1.5–1.6.
Keep names intact.
The supplied official LINE Seed Sans EN1.003 subset lacks Nordic characters such as Å, Ä, Ö, Æ and Ø. Keep Arial, sans-serif in the fallback stack and visually review real names. Never remove accents to fit the font.
Web stack: "LINE Seed Sans", Arial, sans-serif. Web fonts and desktop fonts are supplied with their original font licence. Keep the licence with redistributed font files.
05 / Voice and behaviour
SAY IT
LIKE A PERSON.
Curious, generous, direct and quietly ambitious. Speak with warmth and enough detail to make the next step clear. Let useful work establish credibility.
Stay yourself.
The creator’s point of view leads. Support an identity people can recognise and a format the creator can make their own.
Make it together.
Share useful ideas and knowledge. Keep commitments and make it clear who owns the next step.
Respect the audience.
Choose collaborations thoughtfully. Make work people have a reason to care about and keep commercial relationships clear.
| Use | Avoid |
|---|---|
| Tell us what you make. | Unlock your limitless potential. |
| Develop a format that fits you. | Go viral with our proven formula. |
| Let’s explore the right collaboration. | Guaranteed brand deals. |
| No cut of your TikTok payouts. | Keep 100% of every gift. |
The promise
Your voice.
A team behind it.
Use you when addressing a creator and we when N1 takes responsibility. Keep promises specific. Avoid invented rankings, metrics, testimonials, income guarantees or unconfirmed official platform status.
06 / The creator commitment
SUPPORT THAT
CAN SCALE.
The creator app and platform, shared training resources and community form the core offer. Describe the support we deliver and keep the fee commitment explicit.
CREATORS
NEVER PAY N1.
TikTok pays the agency separately. N1 takes no share of a creator’s TikTok payouts. Joining, platform access, shared resources and agency support are free.
App and platform.
Provide a clear starting point and access to the creator platform. Describe only actual features; avoid inventing dashboards, scheduling, messaging or automated coaching.
Shared learning.
Make practical training and resources available across the network. Give creators a useful next step they can put into practice.
Community.
Help creators exchange ideas, learn alongside one another and explore collaboration. Keep the individual’s voice and agency intact.
Selected individual coaching.
One-to-one coaching is reserved for selected top creators and is free when offered. It is not a standard onboarding promise or a paid upgrade.
Precise public wording: “No creator fees. No cut of your TikTok payouts.” This states N1’s policy; TikTok’s own reward and payout rules still apply. Avoid guaranteed account reinstatement, dedicated coaches for everyone, personal stream reviews or guaranteed growth.
Week one
Get set up.
Explore onboarding resources, choose a format and set an initial goal.
Week two
Learn. Then go LIVE.
Use shared training, try the format and choose one practical improvement.
Week three
Build your routine.
Learn with peers, share ideas and find a manageable schedule.
Days 22–30
Plan what’s next.
Reflect on the month and choose the next focus. The creator owns the plan.
Creator affiliation / format example
N1 | Creator Name
Optional handle: n1_creatorname
Make belonging visible.
Use N1 in a display name, bio or small stream overlay. Established creators may keep their recognised handles. Any shared prefix is agreed with the creator and subject to availability.
Keep the name consistent.
WE ARE N1 is the collective expression. wearen1.com is the creator-network domain. @wearen1 is a preferred network handle whose availability remains unconfirmed.
07 / Media and motion
ENERGY WITH
INTENTION.
Let the people and their work bring variety. Keep the identity steady, the layout clear and each movement purposeful.
Show the making.
Live sets, camera setups, games, new technology and food in progress. Prefer candid gestures and useful details. Use strong crops with space for the message.
Move one thing well.
Use one restrained gesture in the approved mark or Lime offset, then settle into the exact master artwork. Keep the solid diagonal and open spaces intact.
Make interaction optional.
On fine pointers, image cards may use a bounded, gentle tilt, low-opacity shine and thin Lime edge. Keep captions and actions usable without hovering. Disable spatial animation on touch and for reduced-motion preferences.
Working principle
Our craft is making
room for yours.
A single brand accent.
Keep Lime consistent across categories and campaigns. Use scale, framing, creator content and timing to create variety. The core mark stays free of additional coloured bolts and competing effects.
Use real context honestly.
Illustrative photography expresses the creative direction. It does not establish a signed creator roster. Use names, portraits, campaign outcomes and client marks only when their role is confirmed.
08 / Files and handoff
READY TO
PUT TO WORK.
Use the supplied files and exact colour values. Preserve the approved shape as the identity moves between a profile, a website, a stream and a collaboration.
Primary monogramTransparent SVG · Off-white + LimeLight-background monogramTransparent SVG · Charcoal + LimeMonochrome lightTransparent SVG · Off-whiteMonochrome darkTransparent SVG · CharcoalBrand tokensExact colours and identity settingsComplete brand platformStrategy, copy, programme and implementation detailBrand CSSReusable colour and type foundationsPrimary mark on CharcoalFull-colour SVG with background includedFont licenceKeep with distributed LINE Seed font filesApproved source referenceFounder-supplied PNG · preserved unchanged
Included in the kit.
Vector logo variants, transparent PNG exports, icons, original LINE Seed web and desktop fonts, reusable templates, brand tokens and this guide. See the package README for the complete inventory.
Website launch connections.
The brand domain is owned; its website connection remains a separate launch step. The downloadable starter’s introduction builder prepares text locally and does not send it. Connect a monitored destination, the actual creator-app URL and the appropriate operator/privacy details before using it as a live recruitment funnel.
Edition status. The monogram and three-colour palette are founder-approved. Clear-space, size and layout rules are practical defaults adopted for this kit. This guide does not claim an official TikTok partnership, a verified social handle or a connected custom domain.